Communication and Philanthropy

Crafting compelling stories that encourage philanthropy is what I enjoy most about strategic communications. It gets to the heart of my personal mission to use my creativity to promote the greater good. 

In addition to the print, digital and multimedia fundraising communications below, I have also created award-winning communications in support of a comprehensive fundraising campaign that raised $209 million from 30,000 individuals, 2,396 corporations and 200 foundations.

  • Enterprise-level fundraising collateral suite: general university case folder, case statements for priority initiatives, planned giving information sheets, thank you cards, stewardship letters and cards, donor annual reports and gift receipts, among other items
  • Online giving and crowdfunding campaigns
  • Major gift proposals for individuals and corporate partners
  • Annual reports to donors
  • Fundraising event branding, promotion and highlight videos

With the hope of inspiring future change-makers, I teach Communication and Organizational Philanthropy, an upper-division course that introduces undergraduates to nonprofit communications and careers in philanthropy.

Stories of Giving

People give to people and to organizations whose values they share. 

The compelling, people-focused stories I've written, edited or produced for video have promoted and celebrated connection, engagement and philanthropy.

Donor Profile Video: Lupe Diaz Compean 

In honor of her late husband, Lupe Diaz Compean donated $15 million to San Jose State University to support programs that will give students the opportunity to pursue their own paths.

Events

Successful fundraising is a result of storytelling and engaging experiences that connect people.

Launching the Institute for the Study of Sport, Society and Social Change 

Part of the team that launched San Jose State's Institute for the Study of Sport, Society and Social Change, I helped to frame the narrative about the university's unique niche in the history of sport and social change through compelling print and digital content, as well as video storytelling.

The university is the birthplace of the Olympic Project for Human Rights, a movement led by Harry Edwards that culminated in the iconic 1968 protest of Olympic medalists Tommie Smith and John Carlos. 

In January 2017, SJSU launched the institute during a special event focused on athlete activism. Watch the launch event highlight video.

Branding the Inspiration to Innovation Gala

In 2016, I proposed leveraging a reimagined fundraising gala as a community brand launch, articulating the “Inspiration to Innovation” concept within SJSU’s “power” brand, providing the framework for what is now the university’s signature Inspiration to Innovation fundraising gala.

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